Showcasing how Hindsight saves you money on train tickets.
Showcasing how Hindsight saves you money on train tickets.
Services: Direction, Script, Illustration, Animation, Sound Design
Services: Direction, Script, Illustration, Animation, Sound Design
Client: Hindsight
Production: The Smalls
Client: Hindsight
Production: The Smalls
Hindsight is a travel start-up, that retrospectively prices train tickets based on how you’ve travelled, saving you money and time. They approached us to create an explainer video to show how their service worked, we answered with a simple, colourful style, that showcased the app’s benefits in playful ways.
Hindsight is a travel start-up, that retrospectively prices train tickets based on how you’ve travelled, saving you money and time. They approached us to create an explainer video to show how their service worked, we answered with a simple, colourful style, that showcased the app’s benefits in playful ways.
We filled the animation with train imagery, incorporating the orange palette from the tickets with Hindsight's branding to seamlessly intertwine all elements, resulting in an engaging, dynamic promo. Cutdowns were created to allow for further use on social, providing assets that explained the product to investors as well as offer potential users a solution.
We filled the animation with train imagery, incorporating the orange palette from the tickets with Hindsight's branding to seamlessly intertwine all elements, resulting in an engaging, dynamic promo. Cutdowns were created to allow for further use on social, providing assets that explained the product to investors as well as offer potential users a solution.